
about
Challenge
Heather Frazer needed a professional, inviting brand and website that captured her unique approach to yoga, bodywork, and craniosacral therapy. The goal was to create a calm, West Coast-inspired visual identity that reflected her holistic, compassionate style while providing a seamless way for clients to explore her offerings and book appointments online.
Goal
To design a custom logo and website that authentically represents Heather Frazer Body & Being. The website needed to: Create a strong, recognizable brand through thoughtful design and typography. Integrate the Jane App for effortless client bookings. Enhance user experience with a clean, intuitive, and mobile-friendly layout. Improve visibility with SEO-optimized content tailored to her ideal audience.
Result
The final product is a beautifully crafted brand and website that perfectly embodies Heather’s practice. The custom logo reflects her holistic and earth-inspired approach, while the website design is calming, intuitive, and responsive. The Jane App integration allows for a seamless booking process, and SEO-driven content helps her connect with the right clients. The result is a professional, cohesive online presence that supports her mission and enhances accessibility for her clients.
Design System in Action
Typography and Color Palette Integration
A soft, earthy colour palette was chosen to reflect Heather’s calm, nurturing approach. The typography balances warmth and professionalism, creating a welcoming and peaceful digital space.
Interactive UI Components
• Jane App integration for seamless bookings. • A streamlined contact form for client inquiries. • Smooth navigation for an effortless browsing experience.
Website Redesign Transformation
Before
After
responsive
Responsiveness on Smartphone
The site is fully optimized for mobile, offering a smooth, intuitive experience that allows clients to browse services and book appointments with ease.
Responsiveness on Tablet
A well-structured layout adapts perfectly to tablets, maintaining readability and accessibility while enhancing the overall user experience.Research and Discovery
BRAND DESIGN
Brand Redesign
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Testimonial
Outstanding Experience with AdVenture Tide Media
I had a fantastic experience working with AdVenture Tide Media. They created a beautiful website that perfectly captured the essence of what I envisioned. They were incredibly easy to work with — prompt, communicative, and always professional. They demonstrated remarkable patience throughout the process, offering encouragement and helpful insights along the way. I’m thrilled with the final result and highly recommend AdVenture Tide Media to anyone seeking a creative and reliable web design team.
Heather Frazer
Heather Frazer Body & Being
PROJECT IN MIND?
You’ve put in the work to build an amazing business, don’t let an outdated website hold you back. Let’s build something to match.